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Research papers

Learning from ethnic market research in the United States

This paper describes how community-based and ethnographic marketing research have been used as the basis for community-based marketing strategies. These approaches are particularly important for the study of ethnic sub-communities because they...

Catalogue: Ethnic Marketing 2000
Author: Hy Mariampolski
Company: QualiData Research Inc.
July 1, 2000
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Citation

Mariampolski, H. (2000a, July 01). Learning from ethnic market research in the United States. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/learning-from-ethnic-market-research-in-the-united-states


Research papers

Example of a planning system for the community Of Worpswede

The communities in the Federal Republic of Germany are confronted with continually changing environmental conditions, which necessitate a constant checking of their attitudes and a systematic, purposive and long-range-efficient adjustment work. The...

Catalogue: ESOMAR/WAPOR Congress 1973: The Application Of Market And Social Research For More Efficient Planning
Author: Erich M. Ruczinski
September 1, 1973
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Citation

Ruczinski, E. M. (1973a, September 01). Example of a planning system for the community Of Worpswede. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/example-of-a-planning-system-for-the-community-of-worpswede


Research papers

Example of a planning system for the community Of Worpswede (German)

The communities in the Federal Republic of Germany are confronted with continually changing environmental conditions, which necessitate a constant checking of their attitudes and a systematic, purposive and long-range-efficient adjustment work. The...

Catalogue: ESOMAR/WAPOR Congress 1973: The Application Of Market And Social Research For More Efficient Planning
Author: Erich M. Ruczinski
September 1, 1973
×

Citation

Ruczinski, E. M. (1973a, September 01). Example of a planning system for the community Of Worpswede (German). ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/example-of-a-planning-system-for-the-community-of-worpswede-german-